Quality Backlinks or Quantity Backlinks: Which Is Better For Your SEO?

SEO Expert in Kolkata

Ankit Wilson
July 9, 2022

Some marketers believe quality backlinks are essential, and some believe quantity backlinks are crucial. Now the question is, which one is better for your rankings. And are they right? We'll discuss this in detail and try to finish this debate once and for all. But before that, let's understand what backlinks are?
Backlinks are links that travel from external websites to your site. The links are from blog posts and the content from other websites; they can be from social media sites and directories. Ensure the links are from other relevant websites within your niche and industry.

Asseo, is one of the best digital marketing agency in Kolkata, focuses more on creating backlinks and link building because these links directly affect your rankings on Google. We all want to generate passive traffic and consistently lead our website every month, and let's understand which type is better for a better ranking.

by Ankit Wilson

Asseo knows well about the needs of their customers and what their business lacks, and provides platform to take their business to the next level.

Quality Backlinks

Quality backlinks mean a website that is well-trusted by search engines and has a high domain authority. People and robots trust a website with high-quality backlinks a website with higher domain authority and more trustworthy, the better the link. You can use tools like Ahref and ubersuggest to check the quality of your website's backlinks. Inserting the URL of a domain you received a backlink from can give you an idea of just how valuable the backlink you received is. The higher the domain authority, the backlink will be more beneficial.

Try to choose links that have a domain authority higher than 40. Asseo, is one of the top SEO agencies in Kolkata, targets all the links with a domain authority higher than 40.

Why high-quality backlinks are good

High-quality backlinks are naturally beneficial for domain authority and SEO rankings. High-quality backlinks do not affect your website ranking or building a relationship with a spam website, as they are trustworthy, reliable, and foolproof.
Nobody wants to rank their website using shady practices; they want valuable, meaningful, and relevant links back to their website.
High-quality backlinks assure you what you are getting; you know all the backlinks. You understand that the links you create are high-value and will generate passive traffic over time.

Why high-quality backlinks are bad

High-quality backlinks are more valuable for your SEO, and the downside is equally blaring. How many think you can create a backlink from places like Forbes, Entrepreneur, or Success? It's impossible for many.
One of the significant problems with high-quality backlinks is that they are challenging to get and, thus, far more time-consuming. If you want high-commitment traffic, focusing on quality will not help you.
You'll have few high-quality backlinks initially because getting high-domain authority backlinks is difficult sometimes. Some companies do not create such backlinks because they know it is time-consuming. Asseo, the top internet marketing agency in Kolkata, will show you ways that will help you make these kinds of massively influential links for your website, increasing your rankings and traffic.

Quantity Backlinks

Now you know what quality backlinks will improve your rankings and how they benefit your SEO. But as we know, some marketers think quantity backlinks are more important than quality backlinks. Marketers talking about quantity backlinks are not asking to generate multiple backlinks from spammy websites. They are saying to create backlinks from either low domain authority or medium domain authority that are somewhat reliable.
They are simply interested in getting the link; they are less concerned with the quality of these links. But by doing this, they generate massive low-commitment traffic. This generally happens because they necessarily don't create high-quality backlinks, but they get a lot of traffic.

Why quantity of backlinks is good

The reasons are very few for building many links without focusing much on the quality of those links is a good thing. One of the reasons is that the links are quickly and easily made, making your process more manageable. Sometimes quantity backlinks can give you rankings faster than relentlessly focusing on quality backlinks.
Several domains linked to your website are known as the referring domain. Increasing your referring domain won't help you with the overall number of backlinks that will benefit your rankings.
Quantity backlinks are a quick process, and it helps to reduce time waste for your link-building strategy. Many marketers think that the quality of backlinks is essential for improving the ranking of a website. But quantity backlinks are equally important and can be widely influential if you implement them correctly.

Why quantity of backlinks is bad

Focusing more on the number of backlinks will reduce the risk of accidentally generating backlinks from spammy websites, ultimately hurting your SEO. Focusing on quantity backlinks instead of quality backlinks will create less valuable links, which is not bad, but you should be aware of spammy websites. Now you know the advantages and disadvantages of quantity backlinks.

Sum Up

We are the best digital marketing company in Kolkata. We've a team of SEO experts to make fantastic SEO strategies like backlink creation, citations, link building, creative advertising, and so on so forth. We know how many backlinks are necessary and carefully choose the best ones to help your website appear on the Google search engine.
Catch up with us to give your business the boost it lacks in attracting visitors and driving sales.